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Welcome to Fulcrum Search Science Inc.'s Q2/04 newsletter - Fulcrum Forum!

Fulcrum Search Science Inc. is a Toronto-based executive search and human capital management firm. At Fulcrum Search Science Inc., our vision is to be your preeminent source of professional and management talent.

Our mission is simply "Searching...to add value and improve your performance." And we have assembled the strongest team in our 32 year history to serve your needs. Give us a call, and we'll show you how our motto "Leverage where it matters most - search, assessment and process control" has driven our assignment completion rates to three times the industry average.

In this issue of the Fulcrum Forum, you will find:
-Management Issues
-Star Candidates
-A Feature Article
-Recent Decisions in Employment Law
-and more!

Bruce McAlpine, B. Eng., MBA, CPC
President

 

ECONOMIC REVIEW & FORECAST

April 2004

All the present overall economic data support a degree of optimism. The economy is strong and growing. Profits are building and capital spending has picked up to join buoyant consumer buying. Interest rates remain at 46-year lows, liquidity is high and fiscal stimulus, significant.

A major economic concern remains the sluggishness of job creation in America. This has been grasped as an election issue, so we can expect upcoming job creation numbers to have a significant political and market impact.

The good news for America is that the corporate world is now regaining a degree of pricing power. This ability to pass on costs, when coupled with strong product demand, should result in a pick-up in domestic employment over the next few months. Nothing will help financial markets more than better employment reports.

Our optimistic view of overall stock prices, based upon a strong economy, still holds. Our interest rate view anticipates a pick-up in rates toward the latter part of this year.


Investment Management Committee

Tom Caldwell, Chairman, Caldwell Securities Ltd. (416-862-7755)

 
MANAGEMENT MINUTE
by Cy Charney, President, Charney & Associates Inc.

Career Planning

"Know thyself"
- Socrates

Career Planning is about improving your current job or seeking the next one. It is about a work and life balance - life management. It is about relationships with your boss and your colleagues. Here is how you can enhance your career.

1. Stay informed about new and current trends

  • Become a member of professional associations.
  • Read books and journals in your area of expertise.

2. Attend seminars, workshops, conferences, and trade shows.

3. Promote new ideas, so you won't be seen as someone who is afraid of change.

4. Be open to change and eager to try new ideas. Ask to sit on committees dealing with new technologies.

5. Update your resume frequently, highlighting your successes and major achievements. Be sure to include projects that added measurable value to your department or organization. Don't be afraid to blow your own horn.

6. Take every training course you can manage - they all have something new to offer. Include them on your resume, and make sure your boss is aware of your professional - development activities and their worth to the company.

7. Add to your network of business associates. Stay in touch and make them aware of your present activities and future career plans.

8. Make contact with people who know where the employment opportunities are, both inside and outside your organization. Add professional recruiters to your network.

9. Determine your monetary value in the marketplace. If you find you are not being paid enough, you will be motivated to try for a raise or a position with another firm. Three factors decide your worth:

  • the need for your work;
  • your ability to do the job;
  • the difficulty of replacing you.

10. Evaluate your strengths. What are you especially good at? Find out if key people agree with your analysis.

11. Focus on skills you have, or might acquire, that are unique in the organization. Fluency in foreign languages or knowledge of particular computer applications are possible examples.

 

Cy Charney, President of Charney & Associates. (905-886-5606, www.askcharney.com), is a leading Canadian management consultant focusing on organizational performance improvement. The above is an excerpt from his book, The Portable Mentor, published by Stoddart.

 
STAR CANDIDATES
FINANCE & ACCOUNTING

Controller, CGA

This individual is controller for a business unit of a major multi-national packaged goods company with sales in excess of $350 million per year. Since joining this operation he has played a key role in doubling the profit of the business. A major contribution was his introduction of planning from the SKU level instead of from the category level. This approach exposed many unprofitable SKUs which were then eliminated. In addition to his exceptionally sharp technical skills he has outstanding interpersonal attributes.

If you are interested in this "star candidate" please contact:
Ken Stouffer, CPC, Senior Consultant - Ken.Stouffer@fulcrumsearchscience.com

Plant Controller, MBA, CGA

An outstanding Manufacturing Accounting individual looking for an opportunity as Controller/Assistant Controller depending on the size of the organization.
A strong team player, big in change management and development of staff. He has a CGA and MBA with excellent experience in a SAP environment. Ideal for a West-End opportunity. Salary expectations in the mid-$80Ks.

If you are interested in this "star candidate" please contact:
John Maybury, Senior Consultant - John.Maybury@fulcrumsearchscience.com

SALES & MARKETING
Marketing Director, B2B
  • Brilliant Marketing strategist who can translate big picture challenges into bite-size opportunities
  • Solid breadth of experience includes significant contributions in events management, public relations, product marketing and marketing communications
  • International responsibilities have covered North America, Europe and Asia
  • Classic education complemented by certifications in advertising and PR

If you are interested in this "star candidate" please contact:
Bruce McAlpine, CPC, President - Bruce.McAlpine@fulcrumsearchscience.com

TECHNICAL

Manager of Service Delivery and Logistics

  • Very bright and energetic logistics professional with 12 years experience in the consumer package goods / 3rd party distribution sector.
  • Has implemented a Wms-RF warehouse system, helped build and design a new distribution center, expanding the warehouse from 80,000 sq feet to 200, 000 sq feet with very little downtime and no service issues.
  • Has helped set up a 3rd party transportation team and system from the ground floor.
  • A true leader that can work and deal with all levels of management.

If you are interested in this "star candidate" please contact:
Silvio Rossi, CPC, Senior Consultant - Silvio.Rossi@fulcrumsearchscience.com

 

FEATURE ARTICLE by Christopher Whittier

Online Meetings

Increase Market Reach for Business Executives

Tools for the Trade

For executives wishing to expand their businesses opportunities,
online meetings can be a very effective way to reach new prospects anywhere in the world.

Rather than hiring expensive rooms and amenities for seminars, instead of paying thousands of dollars in travel expenses to meet a few prospects, executives are turning to the personal computer and the Internet. They hold online meetings around the world to make initial presentations, to single out or qualify real potential customers, to provide informational seminars (sometimes called "Webinars") to many prospects at once. They do all this at a fraction of the cost of face-to-face meetings - from the comfort of the executives' PC.

At its simplest, an executive takes any program or file running on his or her PC and shares it with one person or many around the world. Meeting participants hear the executives through a conference call, and see the presentation as it is made, on their PCs. It is as if they were all in the same room, watching the PC presentation. Many online meeting systems employ Web-based Video Conferencing in order to enhance the meeting.

Initial online meetings permit the executives to later travel to the prospects' location with the confidence that prospects were properly qualified in advance. Alternatively, executives may first meet with prospects face-to-face and then arrange online meetings to maintain relationships. Many businesses have been able to generate significant revenue solely through the use of online meetings.

The primary benefits of online meetings for executives include the following:

1. Levelling the Playing Field Between Large and Small Firms
Large firms with many locations use online meetings to maintain better communication between their offices and their customer bases. Smaller firms use online meetings to compete in markets that otherwise would be too geographically vast to manage.

2. Reduce Travel and Marketing Costs
Organizations can arrange online meetings anywhere, at a fraction of the cost of traditional meetings. Online meetings give global reach to the best practices of an organizations' top staff.

3. Ease of Meeting at a Moment's Notice
Typical online meetings can be created in less than a minute, on the Internet, as easily as making a telephone call.

4. Enhance Internal Office Productivity
Online meetings are quite often used for company staff who work in various offices, to provide internal training, inform on software support, conduct budget meetings, and prepare spreadsheets, proposals and other documents.

5. Increase Cash flow by Reducing Sales Cycles and the Cost of Sale
Executives can interact with prospects more often over a shorter time period. As a result, more effective information is provided to prospects more quickly, reducing traditional sales and information costs.

6. Maintain a Well Informed Distributor, Agent, Clients and Prospect Base
Changes in marketing conditions, regulations, new products and services, pricing and terms can be communicated as they occur to target groups. Executives can respond to questions, ideas and plans as they are presented. They will become more responsive to market changes at a fraction of traditional costs.

7. Increase Market Reach without the Need for Additional Brick and Mortar Offices
Online meetings, allied with research conducted on the Internet and with development of strategic alliances, can make executives more familiar with distant markets and provide local and far off customers with responsive services at a fraction of the cost of maintaining various offices.

8. Enhance Response Time with Existing and Potential Clients
Participants in online meetings can by agreement take control of each other's PCs (it's called bi-directional sharing) and communicate back and forth. This works well for on-line consulting, or for strategy discussions that may involve materials that reside on two or more PCs involved in the meeting.

What to Look for in an Online Meeting System

An organization will make the best use of online meeting tools when they shape them to fit their unique corporate culture. The learning curve for the actual technology is very small: an executive can learn the basic usage of the system in fewer than 10 minutes. The key is to tailor the solution, the form and content of the online meeting, in the way that best complements the firm's business model.

The technology used for online meetings should be measured on key criteria that includes:

  • Infrastructure and support
  • Global presence and performance outlook
  • Ease of use
  • Ease of implementation and utilization across the enterprise
  • Ability to archive and edit recorded sessions
  • Voice-over IP ability
  • Long-term market focus and positioning

How to Measure Return on Investment

With the proper online meeting technology and strategies deployed, the return on investment should appear within the first month of usage.

Consider a subscription cost of $500 USD per month. If the system saves at least three members of an organization from making one business trip each month (the average cost of a trip being $1500 between flight, hotel, lodgings etc.), it has saved the firm $54,000 USD in a year for an outlay of only $6,000 USD. Increases to sales revenue, new market reach, and internal productivity are additional bonuses from the system.

Why Online Meetings? Why Now?

Executives that acquire online meetings systems within the next 18 months will have an advantage over competitors as well as first access to the revenue and productivity gains available from this Internet based medium of communication.

In the next two years, like e-mail, online meetings will be a corporate necessity.

Christopher Whittier is a manager of Corporate Solutions for Results International, a management consulting firm with head offices in Markam, Ontario Canada that provides comprehensive online meeting tools and deployment strategies for the business community.

He can be reached at 416-918-1263 or at: Christopher@myonlinemeetings.com

 
LEGAL CORNER
by Ken Krupat

Sloppy Dismissal May Not Be Bad Faith

Domonic Gismondi worked for the City of Toronto for 20 years. Then came amalgamation. The City would be cutting back on the number of managers. Under the new rules, job competitions would be held for all of the managerial jobs. For Gismondi, this meant having to apply to keep a job with his long time employer. He was quite upset by this process but tried to make the best of it.

The City interviewed Gismondi for three different jobs but decided not to offer him any of them. Instead, after 20 years, he was downsized. Gismondi was offered a severance package of 80 weeks pay. He refused the offer and sued, claiming that he had been treated unfairly.

Since the 1997 landmark decision of the Supreme Court in Wallace v. United Grain Growers, dismissed employees across Canada have been awarded increased severance packages for "bad faith" treatment. Grismondi argued that his case met this standard and an Ontario Superior Court agreed. In February, 2002, Grismondi was awarded more than two years' pay, almost nine months more than the City's original offer. Justice Gans held that the City harmed Gismondi by treating him "differently" from other candidates and by trying to be "diplomatic."

The City appealed and the Ontario Court of Appeal released its decision on April 29, 2003. The decision was bad news for Gismondi, whose severance package was reduced back down to the eighty weeks that the City had originally offered. The Court of Appeal ruled that there was no reason why Gismondi should get more than eighty week's pay.

Even though the City had been "sloppy" and had not properly followed its own procedure, this was not enough to convince the Court of Appeal to give Gismondi an extended notice period. There was no evidence of intent, malice or blatant disregard for Gismondi that is required in a bad faith case.

In its decision, the Court of Appeal set out a shopping list of conduct that can really land an employer in hot water. Here are some examples:

  • Falsely alleging just cause when firing an employee
  • Falsely telling an employee that the dismissal was for performance reasons
  • Spreading word in the industry that an employee was terminated for dishonesty or for doing something "reprehensible"
  • Refusing to provide a letter of reference
  • Firing an employee right after a return from disability leave

All of these acts can cause humiliation, embarrassment and damage to the self- esteem of a dismissed employee. The appellate Court confirmed that employees should be compensated for these misdeeds even if the employer's conduct did not affect their ability to find other work. The City had not done anything like this to Gismondi.

For most dismissed employees, the Gismondi decision is not really bad news. It reinforces the importance of treating employees fairly and honestly at the time of dismissal. Employers should provide a reference letter and a reasonable severance package in most cases. They should only allege just cause if they have a really strong case of misconduct and they should deal with dismissed employees fairly during the litigation process. This means that the severance package offered should take into account the person's age, length of service, position, level of responsibility and expected difficulty faced in trying to find other similar work. An employer that designs a severance package with these factors in mind is not usually going to face an accusation of bad faith.

If employers do not meet these standards at the time of firing, dismissed employees can sue for an extended notice period. Extended damages have been awarded by courts across Canada for bad faith conduct. In one case an employee received extended damages when the employer falsely alleged forgery. In another case, the company refused to provide a Record of Employment and held back on commissions owing. Extended damages were also ordered when an employee was purposely fired just before his wedding. He was asked to accept a lowball offer and told that could not work elsewhere while receiving the payments.

None of this means that the average downsized employee is likely to get a better package these days, although there has been an upward trend since the Wallace decision was released in 1997. But employers are certainly more likely to exercise caution when letting staff go. If the employee has really been involved in serious misconduct, a just cause defence can still work, even though it is usually an uphill battle for employers to win. Otherwise, the Wallace decision can still be used by good counsel to get mistreated employees better settlements.

Ken Krupat practices employment law in Toronto. He represents employees and employers in a wide range of workplace issues. Email him at: kkrupat@joblaw.ca

Reprinted by permission. (c) Kenneth Krupat, Barrister; www.joblaw.ca



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